Aug 6, 2012
NBC Covers Bond Anniversary During Olympics
Last night NBC's Olympics coverage featured a surprising (and surprisingly long) segment on James Bond and Ian Fleming. Perhaps when Sony or EON or whoever agreed to let the IOC use 007 in their opening ceremony, the deal was that they'd get some free promotion during the games? That seems probably. Overall, reporter Mary Carillo's piece is pretty entertaining. Even if it's marred by a few inaccuracies (like the particularly glaring assertion early on that Fleming wrote a book called Goldeneye, which the slightest bit of fact-checking could have caught!), viewers are still treated to glimpses of famous Bond costumes and cars. Carillo even gets a high-speed ride in an Aston Martin! Take a look here.