Apr 19, 2018

Tradecraft: xXx Rides Again

Xander Cage will return again. Apparently, you just can't keep an extreme spy down! Variety reported on Tuesday that a fourth film featuring Vin Diesel's extreme sports athlete turned secret agent will go before cameras this December, with xXx: Return of Xander Cage director D.J. Caruso returning at the helm. To make this possible, Diesel's One Race Films and Chinese-backed, U.S.-based finance and production company The H Collective have acquired the xXx franchise rights from Revolution Studios, who produced the first three films. Revolution will retain its rights to those movies, and Diesel & Co. can proceed with the further adventures of Xander Cage.

If you guessed that the reason for this sequel happening was China, you'd be right. (We heard as much a year ago.) Said The H Collective CEO Nic Crawley, "The response from the Chinese box office [to the third film] was unprecedented. Bringing the next installment of the xXx franchise to The H Collective complements our diversified slate and mission to produce content for a global audience." Deadline added some further financial details, pointing out that while the first three films have collectively grossed nearly a billion dollars, their popularity has waned Stateside. The original xXx raked in $142.1 million domestically in 2002; the latest one topped out at $44.8 million domestically in 2017. But it set box office records in China, pulling in more than $164 million in the Middle Kingdom and contributing mightily to its $346.1 million worldwide haul. This, of course, was the intention; in his third outing Xander was backed up by a diverse, Fast & Furious-style team of international stars, including Chinese box office idols Donnie Yen (Rogue One: A Star Wars Story) and Kris Wu (Journey to the West: The Demons Strike Back), who were both featured heavily in advertising there. There's no official word yet on any cast beyond Diesel, but it seems like a good bet that those Chinese stars will be back as well. (Personally, I'd like to see Indian actress Deepika Padukone and Aussie Ruby Rose return, too. They were highlights of the last movie.)

While the first two xXx movies were distributed by Sony (where Revolution Studios had their deal at the time), the third was released by Paramount. Yesterday, Deadline ran a second story shedding some light on the fourth film's possible distributor. It looks like Xander Cage will be headed back to Sony. The trade reported that The H Collective has made a pact with Sony for the studio to distribute up to four of their films per year. xXx 4 (or whatever it's ultimately called) will likely be a flagship title among those films. So one day, xXx: Return of Xander Cage may well be the odd title left out of Blu-ray (or whatever format we're on by then) box sets... the Return of the Pink Panther of the xXx series. if you will.

While I had little interest, initially, in seeing the return of an extreme hero so firmly (and hilariously) rooted in such a specific time as the heady, Mountain Dew-fueled X Games era of 2002, xXx: Return of Xander Cage caught me by surprise with a ridiculous but effective reinvention that proved the definition of dumb fun. There's something amusing about watching a 50-year-old man in Capri pants do skateboard tricks and hit on twenty-somethings... it all felt very Octopussy to me. (Which I should clarify I mean as a compliment, as others might not.) I think Caruso proved he's the right person to spearhead another xXx movie. I just hope there's more of Ice Cube and Samuel L. Jackson in the next one...

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