Dec 13, 2010

Tradecraft: Knight And Day Fox's Top 2010 Earner

When it opened softly in the US last summer, Knight and Day was immediately written off as a failure in the American press—and Tom Cruise's career publicly pronounced dead.  Despite that stigma, the film has already earned some vindication by going on to gross an impressive $262 million worldwide, putting it ahead of celebrated summer hits, like Grown Ups.  Now, there's even further vindication for Knight and Day.  According to Deadline, it's turned out to be 20th Century Fox's highest grossing film of 2010.  (Avatar technically earned the studio more money this year, but it was a 2009 release.)  Granted, it hasn't been a great year for Fox, but $262 million is nothing to scoff at.  It's clear that Cruise and Cameron Diaz are certainly still forces to be reckoned with at the international box office, and that rumors of Crusie's career's demise proved to be greatly exaggerated.  I'm glad for this film's vindication, because I found it to be a very entertaining spy spoof.  Knight and Day came out on DVD and Blu-ray/DVD combo last week.

Read my review of the Knight and Day Blu-ray here.

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